As of October 2020 there had been 164,100 pure-electric cars, and 373,600 plug-in models recorded on UK roads.
108,205 pure-electric cars were sold within the UK in 2020, with Alternatively Fuelled Autos (AFVs) producing up one in 10 new UK car registrations. It was a sturdy efficiency - and can no doubt continue, in particular with EV variety enhancing and battery costs free-falling.
Far more EV drivers means additional charge point infrastructure is essential. And with that comes opportunity for businesses.
Why ought to businesses contemplate investing in EV infrastructure?
Two clear factors for installing EV chargers that most businesses can not and shouldn’t ignore are:
It is a brand new opportunity to attract buyers
It’s proof that your focused on supporting green business initiatives - an vital CSR element in today’s marketplace
8 possible benefits of EV charging stations for business
1. Attract shoppers
EV drivers may perhaps cease to get a handful of of hours to top up their car. Installing an EV charger has been found to help businesses enhance footfall with this audience.
2. Place your business around the map
EV drivers rely on apps which include Zap-Map to locate charge points and in case you wish, your business may be referenced publicly. With time on their hands, EV drivers dropping by to charge are probably to explore your business offering.
3. Give one thing your competitors are not
A large percentage of physical shoppers will bring their car with them. A lot of EV drivers will likely need to have the option to charge whilst they shop. Thus, providing charge points might mean that you are chosen above competing businesses. And with numerous businesses struggling to compete with online offerings, it is becoming increasingly more crucial to provide a superior shopping experience.
4. Enhance customer connections
Smart EV charging can allow drivers to connect with a business if they stop by to charge, meaning businesses can obtain further client insights and in some cases communicate deals and offers - rising the likelihood of return visits.
5. Support a green business initiative by lowering your carbon footprint
The typical CO2 emissions of cars sold inside the UK rose for the third year in a row in 2019. And government figures show that transport accounted for 34% of UK CO2 emissions, with automobiles representing the majority. In the event the UK is always to reach its net zero target by 2050, a large cross-industry effort is needed to encourage wide-spread EV adoption. It’s vital to be mindful in the intense scrutiny on how businesses are contributing to such efforts.
6. Back-up your brand values and CSR commitments
If your brand or CSR policies are focused around sustainability and green business initiatives, the absence of EV infrastructure will probably undermine such efforts, resulting in a lack of brand trust.
7. Attract and retain prospects and employees
Getting an EV infrastructure in spot demonstrates a proactive strategy to innovation plus a modern culture - and could tip the balance in attracting major employees also as retaining your workforce. And if you’re capable to electrify your fleet, the government has now introduced tax cuts for employees using corporate EVs for personal use - an incredible perk for new and existing employees.
8. Modify is coming and it pays to obtain ahead
Together with the introduction of low and ultra low emission zones, and an upcoming ban on new diesel and petrol cars and vans, the pressure on businesses to upgrade their fleet is growing. And with the EV marketplace growing, widespread adoption along with the expectation for charging provisions in workplaces as standard isn't also far off. Businesses can obtain a competitive benefit by finding ahead, and can at present make the most of existing workplace grant schemes for installing charge points or getting particular new EVs for their fleet.